Low On Budget and List Size? Here are Step-by-Step Instructions On How To Start A Successful “Audio CD of The Month” Program

Have you considered a Monthly Audio CD PROGRAM For your members?

While there are different schools of thought around how to start a membership site, the most?  effective and the best way of starting a membership site is to start a CD of the month program.

Unlike a membership site, you do not need expensive software to start a CD of the month program. All you have to do is record the content, burn it onto a CD, duplicate the CD and send the CDs out to all your members

There are three primary reasons why people shy away from having an audio CD of the month program.

#1.?  They do not know how to create content.

#2.?  They consider this a lot of hard and redundant work

#3 . They do not know how to fulfill these monthly CD’s?

Lets talk on what does it involve to have a successful CD of the month program going?

You need a sound recording device that can record you speak or interview some one. I prefer using Sony Sound forge, alternatively you can also use the native sound recorder that comes with Windows. There are other applications on the market that you can explore too.

Record for about 60 minutes and upon making the necessary edits save the file to you desktop and burn or write the same content on to a CD from Sound forge application.

Once you have the CD ready, you can approach a CD replication company that can replicate the CD in bulk, but if you have a very small member base replicating massive quantities may not be financially feasible after all.

The best option here is for you to duplicate the CD’s on your own. For this I recommend that you buy a inkjet printer an EPSON R340. This printer can directly print to DVD and CD’s. Make sure the surface of the CD is printable. Usually you can buy these printable CD’s in bulk for an affordable price.

You can print nice good looking graphics on to your CD at your home to do that EPSON R340 printer comes with a software where you can arrange the text graphics to be imprinted on to the CD.

It can take about 7 minutes to print a CD and once you have done printing the CD after buring the audio on to its, mail the CD to your members using USPS media mail service. For about $1.30 you can mail a CD anywhere in the United State with the Media Mail option that USPS provides.

Remember to start a monthly CD program. You do not need an expensive software or the help of any big fulfillment service.

Here is a step-by-step illustration of this process

#1. Decide on the content

#2 Buy the software that can record you speak. ( I like SoundForge software from Sony)

#3 Buy some printable CD’s with white Surface (inkjet printable)

#4 Buy a good microphone that you can hookup to the laptop. A good one costs about $30 and is a one time investment.

#5 Hook up this microphone and record your content.

#6 Save a copy as a MP3/WAV file to your local disk

#7 From the Sound forge application itself write the file to a CD. (Burn the track at once to CD, this is importnat as you can play the CD in the car audio)

#6 After recording the CD, follow the instructions that comes in the booklet of the EPSON R340 printer on how to print the grpahic and text on to the CD.

#7 Once you are done printing. Just use the USPS medial mail option to ship the CD’s it costs about $1.30 to ship a CD anywhere in United States from anywhere within United States.

Two important lessons I learnt during this process

I hope this illustration was helpful. Please feel free to leave a comment here.

I wish you all the best, and hope you will go thru this process for a short time as your business will grow leaps and bounds & you will use the services of a fulfillment company soon!
To your continued Success!

Srini Saripalli

The Problem-Resolution-Results(PRR) Plan!

Whenever you start creating a marketing plan you must always incorporate a message into your strategy. This message will permeate all of your criteria and directly speak to your consumer, indirectly inducing them to take action, namely buy your product or service. There are no limits as to what this message should be, but history reports that the more concise and direct that message is, the more likely consumers will react.

When you are developing this message for your marketing, remember this formula: Problem-Resolution-Results. If you are marketing services or products then this formula is the only one worth looking into. The target audiences you seek are strangers to you personally and will likely not be endeared by any message that is not directly related to their own level of comfort.

Therefore, to begin a marketing campaign you threaten their level of comfort, not directly of course, but by calling attention to a problem. The problem may be a source of stress in their life, a problem that they seek a solution to. When you do this you are accomplishing two goals at once: you are establishing common ground with your audience and you are offering the alleviation of a problem that affects them on a regular basis. When your audience understands that you have something to say that will directly affect their lives, they are very inclined to listen.

The next step is to present a resolution to the problem, namely, your products or services that will directly resolve the problem raised. When you leave this important step out, you have only created discomfort by addressing a problem there is no solution to. (Depressing!) Your audience will be relieved to know that there is a definitive and long lasting resolution to their problem that you so adeptly described. Make your point well and they will be willing to pay for this resolution.

The final step lies in the results. You must emphasize to your audience that your product or services will deliver results. Everybody in your business makes promises that they can cure the problems of the consumer. How will your product be different? How will you ensure results and how can you prove this?

Do you have documentation that your service or product has helped many consumers overcome a problem? Do you have satisfied customers willing to provide a testimonial? Can you provide a demonstration of how applying the suggested resolution to a problem will naturally lead to results? (For example, video recording how effectively a vacuum cleaner sucks up dirt)

You can make a strong connection with your audience by using the problem-resolution-results formula.

The Abolsute Meaning Of Diligence…Explained!

Diligence is defined as ???a constant and earnest effort to accomplish what is undertaken??¦a persistent exertion of body or mind.????  Without diligence, a person could never achieve success, because everything worthwhile in life requires some struggle.?  This is particularly true in business and in creating new relationships.?  If you are marketing a product or service that is unique, or are trying to ???sell??? your own unique personality, then this quality of diligence is paramount.

? People are generally resistant to change and can only identify an idea which they are already familiar with.?  Hence, when you present to them a brand new idea it takes great foresight to be able to understand the idea, and to see it from the same perspective as you do.?  Many of these people will not be open to accepting a radical idea, which could discourage the up and coming entrepreneur.?  This is why you will need diligence.? 

Before promoting a new idea you must believe in it wholeheartedly, even in the face of opposition.?  After all, how can you expect others to support your idea if you cannot stick with it even after facing rejection??  Self-starters need to develop this quality of diligence so that they can set and achieve their goals, no matter how many obstacles challenge the mission.

Diligent people are often positive thinkers and will set realistic goals for themselves.?  Diligence can lead to the cultivation of other admirable qualities like courage and strength, as many of these men and women are willing to risk failure for a worthy goal.?  Diligence favors self discipline.? 

Mistakes and failures to a diligent person are not perceived as an ???end??? but an opportunity to learn.?  He or she doesn??™t procrastinate because failure is not the worst-case scenario and time is valuable.?  Most of all, a diligent person never gives up just because there are challenging times ahead.

A diligent person is not someone that is unrealistically happy or delusional about their dreams.?  Rather, he or she sees the big picture and thinks about the long-term future.?  When you look at life in that perspective you have reason to be happy and reason to be motivated.?  The world is yours for the taking and if one goal cannot be met, then there are a million other worthwhile things to do.

? A diligent person can often times achieve great things in life because they cannot help but spread their positivity to others.?  No matter where you are in life, or where your interests lie, a spirit of diligence can help you succeed.?  Put forth your best efforts in life and don??™t be surprised when you receive that positive energy back.

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