When we look at the modern world of marketing we sometimes lose a little bit of our history of marketing. That is probably because most people who love learning about marketing want to learn new techniques of marketing so as to properly promote a business for the purpose of profit. Hey, there is nothing wrong …
Captain Company and the Lost Era of Magazine Marketing Read More »
The goal of every company is to keep the cost of acquiring new customers as low as possible irrespective of the revenue strength involved.? For many companies to become and remain in profit, the acquisition of new customers has to be taken down a significant level. When a company is creating $500 million each year …
Is Integrated Marketing The Answer To Reducing New Customer Acquisition Costs? Read More »
One of the most effective ways to build credibility and confidence in your customers and subscribers is by using a newsletter. The front end marketing tools of many successful companies are newsletters, and if you go back as far as sixty or seventy years or so, you will find that this was a lead form …
Subscription Marketing: How To Transition Into A Paid Newsletter? Read More »
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